BY BENNETT BENNETT, THE DRUM
In a span of over six years, the New York-based agency has launched Derek Jeter’s The Players Tribune and worked with DKNY, Blooming’ Brands and Federal-Mogul Motorparts, among others. This “new breed of advertising agency” sees London and the UK as a strong opportunity to expand their offering.
“London is such a vibrant, creative market [and] we’ve made a priority,” said John Sampogna, co-chief executive and founding partner at Wondersauce. “Although it’s vastly different from the US market, the response we’ve seen stateside and the growth we’ve generated for our clients signal there is pent-up demand for a more nimble and progressive advertising agency that can balance a diverse mix of marketing and technology.”