Knoxville-based agency The Tombras Group seems to have had a bit of fun with ’90s trends in its new campaign for Athens, Georgia-based fast food chain Zaxby’s.

The Zima and Surge-fueled campaign, presumably created while listening to a soundtrack of Chumbawamba, Aqua, Kris Kross, Spice Girls, and Hanson, promotes the return of Zaxby’s Zensation and the introduction of its new Zensation sandwich. (We’re sure they left time for Blossom, Clarissa Explains It All and Dawson’s Creek marathons, too)

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